Richard Koch, Greg Lockwood

Simplify: How the Best Businesses in the World Succeed

14,47 €
0.0

Richard Koch, Greg Lockwood

Simplify: How the Best Businesses in the World Succeed

14,47 €
0.0


GODINA IZDANJA
2018
JEZIK IZDANJA
Engleski
NAKLADNIK / PROIZVOĐAČ
FORMAT
130 x 199  mm
BROJ STRANICA
336 stranica
UVEZ
meki uvez
MASA
0.27 kg
BARKOD
9780349411866
Share:

For the past forty years, Richard Koch has worked to uncover simple and elegant principles which govern business success. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably apply it to generate extraordinary results. Working with venture capitalist Greg Lockwood and supported by specially commissioned research from OC&C Strategy Consultants, Koch has now found one elemental principle that unites extraordinarily valuable companies: simplifying. Some firms simplify on price - consider budget flights stripped of all extras that still take you from A to B - creating new, huge mass markets for their wares. Others, such as Apple, simplify their proposition, bringing a beautifully easy-to-use product or service to a large premium market. How can your business become a simplifier? With case studies of some of the most famous firms of the last hundred years, from finance to fast food, this enlightening book shows how to analyse any company`s potential to simplify, and enrich the world.

Za ovaj proizvod ne postoje recenzije.

Ostavite recenziju:



Možda bi Vas moglo zanimati

Knjiga Holy Grail of Investing autora Tony Robbins izdana 2024 kao meki uvez dostupna u Knjižari Znanje.

Tony Robbins

Holy Grail of Investing

22,45 €

Knjiga Price of Money autora Rob Dix izdana 2024 kao meki uvez dostupna u Knjižari Znanje.

Rob Dix

Price of Money

14,49 €

Knjiga Friction Project autora Robert Sutton izdana 2024 kao meki uvez dostupna u Knjižari Znanje.

Robert Sutton

Friction Project

19,80 €

Knjiga Million Dollar Weekend autora Noah Kagan izdana 2024 kao meki uvez dostupna u Knjižari Znanje.

Noah Kagan

Million Dollar Weekend

22,45 €